Normally, those in the Alexandria area can count on Jerry's Ford to deliver the latest stats and details for new Ford models. While that won't change for 2012, we would like to start of the year with a little story instead. The setting: Grand Canyon, Arizona. The characters: a group of adventure-loving pastors and an equally daring Ford Explorer.
Our story begins back in June of 2011 when New Jersey pastor Russell Sterger answered the question "If you had a Ford Explorer for a week, what would you do and where would you go?" on the automaker's website. Five months later, Ford handed Russell an incredible opportunity. As part of a "Go. Do. Adventures." campaign, the company sent him and a group of friends to the Grand Canyon where they took on some serious outdoor activities while riding around in a Ford Explorer.
In addition to getting the ultimate feel for all that the Explorer has to offer, Russell received a wonderful surprise. Part way through the trip, Ford brought in a team from Outside Television to film the gang competing in a kayaking/hiking/biking extravaganza. But the real catch came in the form of the competition. Our favorite clever automaker managed to bring in another group of Russell's friends from home to join in on the fun. In the end, whichever team won got to donate $5,000 to their charity of choice.
Both parties unanimously decided upon the Salvation Army. On behalf of his church, Russell says, "When people call us and they don't know what to do, we give them the number to the Salvation Army and we know they're going to get taken care of."1
In the end, Ford and its trusty SUV were able to supply a memorable experience for a deserving group of people. Unfortunately, Jerry's Ford Alexandria at 6510 Little River Turnpike Alexandria, VA 22312 can't give all its loyal customers a trip to the Grand Canyon. That's why we work to provide an equally exceptional encounter through dedicated service, open advice and a well-stocked supply of Ford parts and vehicles.