Over 3000 users wanted in on Ford's latest online promotion for their popular muscle car. All you have to do is go to the Ford Facebook fan page and "Like" the all new Ford Mustang for 2011? Or you can skip the social media approach and test drive one IN PERSON at Jerry's Ford Alexandria - 6510 Little River Turnpike Alexandria, VA.
Ford launched a competition on its Facebook fan page, asking users to name the new Mustang V6 Performance Package. "Mayhem" was elected as the top choice.
The winner, who suggested the name, has been awarded with a three-year lease on a 2012 Mustang with Mayhem Package. Sweet!
"We saw great enthusiasm from fans, with tons of creative, unique names coming in," said Brian McClary, Ford social and emerging media specialist. "The contest was twofold - it let us engage with fans by letting them have a say, and it helped build awareness for the package."
Ford Mustang's Mayhem features a powerful 305-horsepower all-aluminum Ti-VCT V6 engine. It also includes a 3.31 rear axle ratio for quicker acceleration, Mustang GT coupe front and rear stabilizer bars, Mustang GT front struts and rear shocks/springs, Shelby GT500 rear lower control arm, Unique 19-inch wheels, Pirelli performance tires for improved grip, Mustang GT front and rear brake calipers with Performance Friction pads, Strut tower brace for increased body rigidity, Unique electronic stability control calibration with sport mode for performance driving, and Unique badging.