Four Metals for Ford at 2011 Edison Awards
Among the most prestigious awards an automaker can earn, the Edison Awards are a tribute to Thomas Alva Edison's continuous pursuit of excellence and inspiration to drive America to the forefront of innovation, creativity, ingenuity, and global economy. This year... Ford cleaned up, walking away with three Golds and one Silver.
Within the category of Applied Technology, the American automakers won a Gold for their Rear Inflatable Seatbelts. Designed to inflate in the event of a car accident, the cutting-edge seatbelt design serves both as a seatbelt and as an airbag.
In the In-Car Driving Aids segment of Transportation, Ford won both a Gold and a Silver award. A Gold for the MyFord Touch, which allows drivers to operate their phone, entertainment systems, navigations system and climate via simple voice commands or an in-dash touch screen. And, a Silver for its SYNC AppLink, which is run on Ford's SYNC platform and allows drivers to control programs such as Pandora and Stitcher via Ford's steering-wheel control buttons. Fords SYNC AppLink also allows drivers to have their Twitter timeline read out loud. The goal: to keep driver's connected, while keeping their eyes on the road and their hands on the steering wheel.
Finally, within the Remote Driving Aids segment of Transportation, Ford earned a Gold for its MyKey technology. A blessing for parents of teens, MyKey is an innovative system designed to encourage, more responsible habits among new drivers by ensuring safety features remain active. It also allows parents to set temporary caps on driving speed.
As if three Golds and a Silver weren't enough, Ford CEO, Alan Mulally also walked away with an award from the 2011 Edison Awards. Mulally was, in fact, named 2011 Edison Achievement Winner.
Jerry's Ford Alexandria, located at 6510 Little River Turnpike Alexandria, VA, offer Mulally a deserving round of applause and invite you to stay tuned for more Ford news, coming soon.[INFO]